Our local electric utility has two programs with similar intentions to reduce grid load during times of high demand. We are participating in both and, sometimes, the two don't really work well together.
Program 1: Energy Rush Hour
Our utility, Portland General, offers a program they call "Energy Rush Hour." This program attempts to alleviate the strain that air conditioning places on the grid during hot summer days.
When people arrive home from work, they typically turn on the AC and with everyone turning on their AC around the same time, the grid load is very high during these hours (4 to 7 PM). Energy Rush Hour reduces this strain by pre-cooling participating homes. Pre-cooling typically starts at 3PM. This means that by 4PM when other homes are turning on their AC, the pre-cooled homes can shut off their AC. This spreads out the load.
If the load wasn't spread out, then the utility might need to use peaker plants to supply the excessive short term energy need. Spreading out the load allows the existing generation infrastructure to fulfill the cooling power demand. Avoiding peaker use is good for the customers, the utility, and the environment. Peaker plants are among the most polluting energy sources and the most expensive source to operate. The cost to run these peakers is certainly passed on to customers in one form or another.
Any month that you participate in an Energy Rush Hour, you receive a $25 incentive bonus on your electricity bill. This more than makes up for an extra electricity use that you may have for having the AC kick on an hour or two early.
So far, so good; let's look at the second program.
Program 2: Home Battery w/ Time-of-Use
By default, residential PGE customers are on a flat rate fee structure. With a flat rate, it does not matter what time of day you use electricity; it's the same cost at 3PM as it is at 3AM. This is convenient since you can run your appliances at anytime of day or night and not get hit with higher fees. However, this default flat rate schedule is blind to the ebb and flow of grid demands.
If you want people to understand something, put a price on it. This is what a Time-of-Use (TOU) rate schedule does. When there's typically surplus supply on the grid (such as overnight), you make the price cheaper to encourage use. And when demand is expected to be high (when hordes of people come home from work and turn on their AC), you make prices higher. PGE's TOU schedule has three rates: peak, mid-peak, and off-peak.
TOU nudges people to push loads into non-peak times. Much like the Energy Rush Hour program, this reduces the demand during peak hours and can avoid or reduce the need for peaker generation.
Where it Goes Wrong - The Interaction -
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